Market Researchers – Are You Interested in a Job As a Survey Researcher?

Market research analysts are responsible for determining what products people like to buy and at what price point they will purchase them. They will also gather data on the most effective means of marketing a particular product, and they will analyze past sales in order to predict the future.

Market research analysts will frequently use the Internet, the telephone, and mail, as well as personal interviews, in order to obtain information about consumers. After putting this information together, a survey researcher will then present this information in the form of charts and graphs to a company, so that they can then utilize this information in order to increase their sales.

Survey researchers will typically spend all day conducting surveys that will help corporations make positive fiscal decisions, and their methods of test taking will mirror those of the market research analyst.

The working conditions for these professionals typically involve strict deadlines and overtime may be needed. Survey researchers may also have to travel in order to conduct interviews in focus groups and face to face. A bachelors degree is usually sufficient in order to gain entry into a position in this field, although positions are fairly competitive.

It is also helpful for those hoping to enter the field to obtain internship experience working for companies and learning how to collect data, and most survey researchers are good at working with other people in order to conduct surveys and to identify the needs of potential customers.

In 2006, these professionals had over 250,000 jobs in America, with research analysts holding the overwhelming majority of these positions. Company management are the most frequent employers of these individuals, and professional firms are the entities which will usually hire survey researchers. The job outlook for these persons is expected to grow at a rapid pace over the next 10 years, as companies become increasingly competitive in order to increase market share.

In 2006, the middle 50th percentile of market research analysts made between $42,190 and $84,070, with survey researchers earning between $22,150 and $50,960.

Careers As a Research Analyst

A research analyst is one who prepares an analysis report based on the research that they convey of the market, product or any business and certain kinds of products or issues. Mostly, this research is done for the upper management in order to have a thorough view of the competitor’s market. The analysis report helps the company to recognize the opportunities in investment or a financial issue that they have.

Career as a Research Analyst

There is comprehensive growth of the research analyst through proper contribution and internal training and development. The career paths of a research analyst progresses as follows:

Research Analyst

Research Analyst is the entry level position where the subject mainly conducts market research at both the primary as well as at the secondary levels. Their analysis provides knowledge about the strategies and trends that have been functional.

Industry Analyst

Industry Analyst creates the overall presentation of the market research in order to evaluate and identify the growth processes. It is an advanced role and requires proper mastery of the industry. One who is an industry analyst should possess proper communicational skill in order to provide the presentation and they should also have leadership skills to excel in their specified industry. Participants in the industry analyst job have entrepreneurial thinking.

Research Director

The next step towards being a research analyst and an industry analyst is research director. The Research Director contributes to the entire management of all the different analysis of the industry by the industry analyst. The manage groups and multiple teams under them. This advanced position requires the candidates to be motivating ad proficient in all different forms of industry analysis.

Program Manager

The Program Manager forms the interface between the client and the research team. They take the primary responsibility to manage the analyst team to ensure the project quality according to the standard of the client requirement. They should meet the standards as well as generate the revenue for the development of the business.

Key Concepts

The research analyst career is highly rewarding in every country. It requires analytic power to properly distinguish the opportunities within an industry. Generally it asks for an advance degree in business, accounting or mathematics. One should have the standard knowledge and the basics about computer. As a part of the organization which makes such analysis reports one can take the opportunities to advance from being a research analyst to industry analyst, director or even program manager. You can advance to masters level or doctorate level if needed.

Usefulness of Equity Research Reports

These days, investment banking has become such a crucial need of companies. Without it, they can’t progress. Even NRIs now wish to invest money in India. They however are not able to find lucrative investment opportunities. In that case, it becomes quite necessary that they can get some ample guidance. Without such guidance, their survival is not possible. Such guidance can control the investments they make. When the stock markets are so volatile, foreign investors need proper guidance to be able to proceed quickly.

NRI services are crucial features of the services of any investment aid company. These services ensure that investors can have balanced portfolios, which have a substantial amount of low risk and stable income instruments. On the other hand, they can also have equities, which are volatile income instruments. Equity research is quite crucial for investors so that they are able to make important decisions regarding investment. They can also maximize the return on their investments so that they can gain income quite easily. It’s quite important that investors gain access to such equity research reports.

It’s important that investors don’t put money in investment opportunities which don’t have any futuristic value. Professionals who have great knowledge of various investment sectors and can provide with an impartial view of the market prepare these reports. These reports take so many factors into consideration, which include both the demand and supply factors and condition of the economy. Sometimes, some company fundamentals don’t make it apt for investment. So, the prospective investors get a detailed idea whether the products of a company will have a future demand.

The analysts of such reports also meet the professional managers of the company to gain an insight into what the company plans to become in the long run. Any idea of the company’s strategy, can aid experts in preparing detailed sector income reports. So, when any ordinary investor gets hold of the earnings previews of any company, he can get a better idea of the investment decision. When the investors have hold of company reports they can’t take any wrong investment decision. Such analysts who prepare the reports are MBAs. It is better that any investor should take the services of an autonomous equity research analyst so that he does not gain a fraudulent report.

Investment banks are known to have written fraudulent equity research statements for earning profits. The investors are truly benefitted to have such information because they can trade the security accordingly. They can hold it or dispose it off. If the security does not have any future scope, the investor can do away with it. In fact, such equity analysts make frequent disclosures, which contain relevant market information. They also apply the trading history of the company to get an insight into its futures. They also use the industry information for developing such reports that aid in portfolio management.